Engagement
The latest thought-leadership on the world of customer engagement, including blog articles, guides and videos.
Auto marketplaces don’t have a lead generation problem. They have a lead response problem.
Can AI agents finally provide zero-latency auto lead response times?
The Phone Lead Blindspot
Real Estate Marketplaces are massively underestimating the value of their phone leads — but it’s an easy fix.
"What happens after the click?"
Testimonial. Kate Kavanagh C.O.O. AIM Group
Add home to basket?
Today, seamless, personalised and digital-first experiences are changing how we buy and sell property.
Delivering Today’s high-performing car buying experiences.
Delivering Today’s high-performing car buying experiences.
Beyond Lead Tracking
How Leading Auto Marketplaces Have Moved On
Driving Forces 2025
The Kaisa Driving Forces report highlights how OEMs, marketplaces, and dealerships must harness customer data to nurture and convert leads effectively.
There is no such a thing as a bad lead
The automotive industry in 2025 clings to optimism against a background of great uncertainty.
Understanding Auto Buying Audiences
Contextual Engagement in Autosales