Presentation

Dealer Engagement Therapy

Presented by Aditya Panikker at AutosBuzz, Berlin 2025.

Sara Klingberg
Dealer Therapy Hero

How can marketplaces become better partners to their dealers – and drive more value in the process?

At Autosbuzz Aditya Panikker, Director – Global Marketplaces at Kaisa, shared concrete strategies for improving customer engagement and unlocking stronger, more profitable dealer relationships. The full presentation is now available to download – complete with speaker notes for added context.

Whether you’re already working with Kaisa or simply exploring ways to take your lead performance to the next level, this presentation offers a fresh perspective.

In the presentation, you’ll find:

  • Why response time and context are the foundation of great dealer experiences

  • How to keep buyers engaged across the full journey – from first lead to re-conversion

  • Examples of automated flows that drive higher dealer activation and ARPA

Design your next customer journey.